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On Thursday, Burger King announced it is rolling out a new AI chatbot connected to employee headsets at hundreds of locations in the US as part of a platform called BK Assistant, powered by OpenAI, the maker of ChatGPT.
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Burger King said it’s also exploring using Patty as a way to improve customer service. The system can track when employees say key words like “welcome,” “please” and “thank you” and share that with managers.
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